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Diet Coke: Boost Inside
Role: Art Director
Copywriter: Katie Hughes

ACDs: Ian Flannery and Madeline Adams
Content Creators: Brendan Ek and Casey Coulter
Diet Coke has the uncanny ability of knowing exactly what you're going through. Whether you are a new drinker or a life-long fan, the Boost Inside series set out to show no matter the situation, Diet Coke is always there for you when you need a fizzing boost.
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gold
will also accept diet coke
as payment. 


- @dietcoke

 
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but text me when you get there and let me know what i'm not missing 

- @dietcoke

 
me bribing my coworker
to cover my shift.


- @dietcoke

 
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so thankful you can't burn diet coke. 

- @dietcoke

 
don’t mind if i do.

- @dietcoke
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for when you feel like throwing
in the towel.


- @dietcoke
tbh this is the only
proposal i'd say yes to.


- @dietcoke
all about sweat pants,
house plants, and diet coke.


- @dietcoke
falling in love with diet coke.

- @dietcoke
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tgif it.

- @dietcoke
where do i rsvp?

- @dietcoke
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*art director

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